DiscoverThe Practice of the Practice Podcast | Where Modern Psychology Meets the Business of TherapyPractice Metrics that Matter with Tory Krone and Madeline Larsen | POP 1249
Practice Metrics that Matter with Tory Krone and Madeline Larsen | POP 1249

Practice Metrics that Matter with Tory Krone and Madeline Larsen | POP 1249

Update: 2025-08-26
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Why does measuring your metrics transform your practice for the better? Can making data-driven decisions boost your private practice’s success? What is the role of metrics in enhancing client care and ultimately practice growth? 

In this podcast episode, Joe Sanok discusses practice metrics that matter with Tory Krone and Madeline Larsen. 

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Meet Tory Krone



​Tory Krone, AM, LCSW, is the founder and managing director of Proactive Therapy in Chicago. With a BA in Psychology from Duke University and a graduate degree from the University of Chicago, she brings over a decade of experience to her practice. Tory specializes in couples therapy, utilizing evidence-based approaches like the Gottman Method, Acceptance and Commitment Therapy (ACT), and Dialectical Behavior Therapy (DBT). Her clinical background includes leadership roles in outpatient, partial hospital, and residential treatment settings, where she has trained clinicians and developed programs focused on eating disorders, trauma, and co-occurring conditions.

Tory is known for her warm, interactive style and commitment to helping clients build healthier relationships and more meaningful lives.

Visit Proactive Therapy.

 

 

Meet Madeline Larsen

Madeline Larsen is the co-founder of PracticeVital, a platform designed to help therapy practices leverage data and metrics for growth and clinician development. She holds a B.S. in Environmental & Ecological Engineering from the University of Florida and is currently pursuing a Ph.D. at Purdue University. Madeline has shared insights on using data to enhance practice management on platforms like The Testing Psychologist podcast.





















Visit Practice Vital and listen to the Testing Psychologist.

In This Podcast



* The metrics that matter

* Make data-driven decisions 

* Effective conversations about metrics

* Tory and Madeline’s advice to private practitioners



The metrics that matter 

One of the main metrics that Tory tracked in her practice was completed client sessions. She tracked these sessions: 



By therapist 

By week 
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Practice Metrics that Matter with Tory Krone and Madeline Larsen | POP 1249

Practice Metrics that Matter with Tory Krone and Madeline Larsen | POP 1249

Joe Sanok | Private Practice Consultant, TEDx Speaker & Author of Thursday is the New Friday